Indy Kaur is the founder and CEO of Plant Futures Collective, a pioneering agency supporting plant-based businesses and investors in the UK. She works closely with stakeholders across the entire food supply chain, from manufacturers and suppliers to brands and retailers, developing innovative commercial and category strategies to drive growth toward a healthier, more sustainable food system.

Her visionary leadership has united more than 200 individuals representing over 100 businesses, retailers, and advocacy groups to tackle shared challenges hindering growth, uncovering opportunities for collective action. In 2025, she will spearhead the launch of groundbreaking initiatives, including a world-first coalition of over 30 brands supported by global advertising agency M&C Saatchi to amplify Meat Free Monday and boost category penetration.

Indy’s transformative work is reshaping plant-based food and diets in the UK, while laying a bold roadmap for growth with the potential to inspire and influence international markets.